Azure makes money through users subscribing to its service. This is in line with the secular growth of cloud computing as opposed to managing on-premises hardware and software. Microsoft also provides a comprehensive set of cloud services through Microsoft Azure. Server products revenue is driven through volume licensing programs, licenses sold to original equipment manufacturers, and retail packaged products. Server products include Microsoft’s SQL Server and Windows Server. Server Products and Cloud Services - Microsoft’s server software provides integrated server infrastructure and middleware designed to support software apps built on Windows.It consists of Microsoft’s public, private, and hybrid server products and cloud services that power modern businesses: This segment comprised 31% of Microsoft’s revenue in 2019. and the shift to Dynamics 365 - the cloud component of Dynamics. Dynamics revenue is driven by the number of users licensed, expansion of average revenue per user. Dynamics - This business provides cloud-based and on-premises business solutions for business applications like enterprise resource planning (ERP) and customer relationship management (CRM). LinkedIn - The professional social network makes money by offering three categories of monetised solutions: Talent solutions, marketing solutions, and premium subscriptions.This segment is a key driver of revenue in this business segment of Microsoft. Services in this segment are intended to enhance personal and organisational productivities. Office Commercial/Consumer - Revenue is derived from users subscribing to Microsoft’s Office software suite.It consists of products and services in Microsoft’s portfolio of productivity and information services which include: This segment comprised 33% of Microsoft’s revenue in 2019. Microsoft is a technology company that provides software products and services to its consumers. Through this, I hope to give you a good overview of Microsoft’s business model and how it generates its revenues. In this article, I’ll also cover the company’s economic moats, growth drivers, and some of the business risks it faces. Microsoft’s success intrigues me, so I proceeded to dig up more about the company’s business performance from an investor’s perspective. It is also the third largest company listed in the U.S. Indeed, Microsoft is one of the most successful technology companies worldwide since it was founded 45 years ago by the legendary Bill Gates. It’s safe to say that you have heard of Microsoft and used many of its products.
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December 2022
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